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In the midst of many changes for Basic there are a few who stand out. The first of the Basic Transformation series is Aleksandra, Pre/Post bangs. Her fresh fringe gives this Russian beauty an extra edge. Enjoy.
The Campaign Says it all. Featured here are Ana_G, and Tom in a seemingly effortless campaign shot by Ryan McGinley himself. Fun fact: This campaign is featured on buses, billboards, all over NYC and of course the ever hip L train to Brooklyn. 